If you are in Hong Kong between now and October 9, and you happen to be a watch aficionado, you're in for a treat. Panerai is holding a rather unique exhibition to commemorate the 10th anniversary of its first Asian boutique, the Landmark Prince's Building boutique which is one of the most popular Panerai stores around the world.
While most watch exhibitions are structured around archival collections owned by the company itself, Panerai's cult following encouraged the brand to reach out to its longtime collectors to share their incredible collections with the rest of the world. On exhibition are 48 timepieces, two of which are brand new pieces, and one watch from a Taiwanese collector; the remainder are all from Panerai fans in Hong Kong. The exhibition is a detailed look into the history of Panerai and the evolution of the company since the pre-Vendome era, i.e. prior to 1997. The Richemont acquisition of the label kicks off the exhibition, with the early California dials of the Radiomir line on exhibition, to the rare Panerai timepieces bearing Angelus eight-day movements, and even some with calibres from other labels. These timepieces are not only prized for their rarity, but also for the language of the company that is clearly presented in the design of the watches. Other timepieces presented include the L'Astronomo and Lo Scienzato, as well as a very unique Panerai GMT created for Sotheby's, with a rare blue dial and matching blue alligator strap.
Check out the exhibition for yourself at the atrium of the Landmark in Hong Kong if you happen to be in the city, or else find out more about the exhibition in August Man!