Burberry is celebrating its long-standing relationship with music with a dedicated playlist, available on Apple Music, featuring over 200 tracks that have defined some of the brand’s most memorable moments over the last 17 years.
Since joining Burberry in 2001, Christopher Bailey has cemented music, and the support of musicians, at the heart of the brand’s retail experience, runway shows, global events and campaigns. This new playlist on Apple Music allows subscribers to explore and enjoy the sounds that have shaped the brand over its recent history.
’17 Years of Soundtracks’ features songs from artists who have performed during Burberry’s runway shows including Adele, Elton John, Birdy, Elvis Costello, and The Cure. Artists that have performed at Burberry’s most memorable events around the world are also featured, along with interviews with some of Burberry’s most notable music collaborators, such as James Bay and Tom Odell.
‘17 Years of Soundtracks’ launches today on the brand’s curator page on Apple Music, as an evolving music and interview page, with further content being added next week and culminating with the addition of the soundtrack to Christopher Bailey’s final Burberry show on Saturday 17 February.