An unbridled imagination born out of Italy’s inestimable heritage, Fiat launches its first ever electric model from the 500 series with much glitterati that is bello e ben fatto – “beautiful and exceptionally crafted”.
The Fiat B.500 by Bvlgari Mai troppo is a convertible that incorporates the colours and the exceptional lights of the Eternal City inspired by the jewellery maison’s birthplace, Rome.

It features the metallic paint Imperial Saffron that is iconic to Bvlgari, obtained through the integration of a special gold dust, produced in Valenza through a manufacturing process of highly precious scraps of the jewels. The absolute brilliance of the Eternal City’s marble and ruins is something only a Bvlgari jewel can manifest, reminiscent of the golden hour sky and the light that kisses a Roman palazzo on a late October afternoon.
The travertine junctions of the Roman roads are translated through Bvlgari’s jewellery motif Parentesi, reimagined for Fiat to personalise its engine front grid through solids and voids that evoke the openwork jewels of Bvlgari’s collection. Whereas the shimmering wheel rims are conceived as rays of golden light, a nod to Bvlgari’s iconic eight-pointed star.
The golden-outlined dashboard, covered in colourful silk and hand-painted with the Maison’s iconic motifs, complements the seats decked with octane leather, with a refined shade-on-shade embroidery finish. While on the steering wheel, a diamond-set logo embellished with a spectacular gem combination of amethyst, citrine and topaz, which can be detached and worn as a brooch.
On top of that, the Mai troppo is endowed with a tailor-made jewellery case and hat box in white calf leather skin and colourful leather frames, all finished with Parentesi handles, alongside the two coffrets with precious cut outs of its handbags and leather goods.
Fiat signs off Mai troppo with a dedicated B.500 logo, featuring Bvlgari’s eight-pointed star at its core and mounted with a dazzling diamond pave. But not before crafting the wearable car key in gold with an ancient coin set at its core that celebrates Bvlgari’s Monete collection, with sides that flaunt an openwork game of the Maison’s logo.
The Fiat B.500 by Bvlgari Mai troppo will be auctioned off in July this year, along with two other special collaborations centred on Italian creativity between Fiat New 500 with Armani for the world of fashion, as well as Kartell as a leading brand in the design industry.