New York City’s famous Dominique Ansel Bakery is launching a Cronut non-fungible token (NFT) collection. The collection features the bakery’s five popular flavours that have been savoured by guests over the years, so that everyone around the globe can have a “taste” of these cronuts.

The limited-edition series is being released as a tribute to the iconic pastry — which is essentially a doughnut with the flaky consistency of a croissant — created by James Beard Award-winning pastry chef Dominique Ansel, nine years ago.

In an Instagram post, Ansel said, “If these past 9 years have taught me anything, it’s that we’ve been incredibly grateful and fortunate to have welcomed so many of you through our doors, from all over the world, and continued to push forward with what we can create every day.”

Here’s what we know about Dominique Ansel’s NFT launch

All you need to know about the digital Cronuts


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Initially, Ansel’s collection will have 60 NFTs. As per the chef’s official Instagram handle, “each in 5 different flavours voted on by you (and also served in Cronut Hole form in Soho the weekend of May 13-15!), along with a special collage of our past May flavours, 10 editions of each.”

The tempting flavours include ‘Salted Dulce de Leche’ (Nov 2013), ‘Burnt Vanilla & Smoked Caramel’ (April 2016), ‘Strawberry & Lemon Verbena’ (June 2017), ‘Meyer Lemon & Wildflower Honey’ (July 2019) and ‘Guava & Orange Blossom’ (May 2021).

These cronuts will also be re-released in Cronut Hole form, from 13 to 15 May 2022, at the Soho bakery as part of the annual Cronut birthday celebration.

Interestingly, each NFT cronut comes with special access and perks, that include early access to new pastry launches in future and an exclusive pass to skip the line on your next visit to Dominique Ansel Bakery, among others.

This collection is available on OpenSea

(Hero and Featured Image Credit: Cronut NFT/Dominique_Ansel_Bakery/Open Sea)

written by.

Moyena Parikh

Moyena loves exploring personal development and spirituality. She believes in the power of words. She is also passionate about food, dancing, finance, and her family.

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