The new Stan Smith x Disney Collection by adidas Originals marks a new direction for the Stan Smith silhouette. Earlier this year, the brand infused the iconic court sneaker with sustainable materials to help end plastic waste. Check it out here.
As a result, the brand introduced, Primegreen, a material comprised of a series of high-performance recycled materials. The latest Stan Smith x Disney Collection features sneakers composed of Primegreen uppers as well as recycled rubber outsoles.
Disney Influenced
This new iteration of sustainable Stan Smith sneakers features silhouettes inspired by several characters from Disney. This includes motifs borrowed from franchises such as Pixar, Star Wars, The Muppets, and Marvel.
Major characters highlighted in the new Stan Smith x Disney Collection include The Hulk, Yoda, and Kermit the Frog. Disney characters, Wall-E, Tinker Bell from Peter Pan and Mike Wazowski, from Monsters, Inc. also feature in the collection.
Each pair in the collection features unique details and references to the characters. This includes graphic outsoles, embossed details, bold graphics, playful prints, and additional lace options. Each pair is also complemented by the Stan Smith archetypal green heel tab.
Towards Sustainable Style
To celebrate the launch of the silhouettes, adidas Originals brings together brand’s most iconic creative forces to tackle sustainability. This includes from the world of sports and entertainment as well as a world-famous frog.
Featuring Stan Smith and Kermit the Frog, skaters Na-Kel Smith and Nora Vasconcellos, digital architect Iddris Sandu, and actress Yara Shahidi, the multi-media campaign serves as adidas Originals’ manifesto in the journey to help end plastic waste.
The next stage of adidas Originals’ sustainable journey, with Disney is available online. The adidas Originals Stan Smith silhouette, inspired by Yoda from the Star Wars galaxy will launch later. The Stan Smith x Disney collection will also be complemented with an apparel line later this year.
(Images: adidas)
