What’s surprising about the Maserati Quattroporte Ermenegildo Zegna Limited Edition concept isn’t the bespoke Zegna fabric that Maserati will use in its cars, but the fact that these two classic Italian brands have taken this long to collaborate at all.


A Tailored Drive: Maserati x Ermenegildo Zegna-am_il_v1001_i_263c07f9ee08e9d47252eb77974809a281_017e2ecad069f90e10de818b5b34e9c679

While still a concept that won’t materalise on the streets until next year at least, the limited edition offering will be displayed at next week’s momentous Frankfurt Auto Show. Nonetheless it’s a match made in sartorial heaven. The classic, sleek, understated design of Maserati is perfectly in tune with the imperious quality of Zegna’s fabrics and timeless suits.


A Tailored Drive: Maserati x Ermenegildo Zegna-am_il_v1001_i_e0a21ae0e7f9527a2f6df17bc314dfa744_c06cfa40fe82fe999c4a97752cb6ccf220

The partnership will have Maserati re-thinking some traditional materials that have been used in car interiors. A durable velvety-smooth fabric, similar to what the Italian fashion house currently uses, coupled with buttery leather trim, will cover the seats. You can also look forward to the door panels and roof lining finished in more soft skin.


A Tailored Drive: Maserati x Ermenegildo Zegna-am_il_v1001_i_8cafe2df1561e178e0ea15cd304545e898_d662f4c0947d5892f220d6c1864fbd7593

Rest assured that the exterior will not be neglected. The fine metallic luster on the paint will come from a special effect finish with super-fine aluminum pigments to create depth. Being more of a conservative gentleman’s automobile of choice, we suspect you won’t find anything too trendy (*cough* Ferrari denim interior), but enough panache to maintain some sprezzatura.


A Tailored Drive: Maserati x Ermenegildo Zegna-am_il_v1001_i_7e98370e08edbf982ee12a61bfe8457732_2130040de120f6af96efbec1de51661921

The Maserati Quattroporte is a plush luxury four-door saloon that has been manufactured on-and-off since 1963, with the latest sixth generation unveiled earlier this year. Featuring Ferrari-sourced 3-litre V6 and 3.8-litre V8 models, the cars are capable of producing 523bhp with a century sprint of 4.7 seconds.
However said fast fashion was bad?

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