SINCE assuming the appointment as the new creative head for the 162-year-old British megabrand, Riccardo Tisci has made some overhauls.
For starters, he revealed a new logo referencing its founder initials “TB” (Thomas Burberry). Then he banned the use of fur. He’s also leveraging on the far-reaching influence of social media to announce the release of the Thomas Burberry monogram T-shirt, on both Instagram and WeChat. Not long after, he launched “The B Series” collection. Among all the headlines, it was the collaboration with fashion icon, Vivienne Westwood that has gotten everyone excited.
The former creative director of Givenchy first shared the news on Instagram about the new collaboration between Burberry and Vivienne Westwood with an image of Tisci, Westwood, and Andreas Kronthaler. He said: “Vivienne was one of the first designers who made me dream to become a designer… I am so honoured to announce a new Burbs collaboration with the original British punk.”
This is not quite the typical collaboration between brands as what we have expected. Previously, it was mostly bigger brands looking to attract the followings of niche brands (think Moncler Genius and Fragment, Nike and Off-white, etcetera) and also the opportunity to alter any stereotypes tied to the brands.
However, in this case, it was two fashion behemoths coming together to produce an exquisite collection. At last, it’s with bated breath that we have visuals of the new collections. The Burberry and Vivienne Westwood collaboration may be the biggest deal in 2018.
Photographed by David Sims in London, the campaign was lined with some of the biggest names in fashion and showbiz including Kate Moss, Sistren, Leonard Emmanuel, LadyFag, Josh Quinton, Andy Bradin, Claudia Lavender, Marco Motta, Sashadavai and Jacob Shifrin, as well as Vivienne Westwood and Andreas Kronthaler themselves.
The collection which pays tribute to British style and heritage and inspired by Vivienne Westwood’s iconic collections takes a unisex approach across styles. From classic double-breasted jackets to tailored high-waisted trousers, a shawl-collar hugger jacket, a leather-buckled mini kilt, and a silk shirt with an oversized point collar.
The duo has also created accessories to pair with the looks including wool beret with slogan pins, jacquard-knit knee-high socks with striped cuffs, graphic-printed tights, a wide-cut silk tie, and lace-up platform shoes. At the heart of the collection is an oversized T-shirt dedicated to promoting Cool Earth, a UK based non-profit organisation that works alongside rainforest communities to halt deforestation and climate change, a shared vision by both designers.
