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A study of Gucci’s retro modern aesthetic

Jamie Tan
26 Oct 2020
Article Hero Image
Ivory-multicolour striped wool crew-neck, Beige-green-multicolour cotton wool check shirt, Cloud azure wool polyester grain de poudre trousers, Jackie 1961 small hobo bag in GG supreme, Jackie 1961 small hobo bag in black leather, ‘Fake/Not’ print duffle bag, ‘Fake/Not’ print Ace sneaker, ‘Fake/Not’ print belt bag, Gucci Horsebit 1955 mini bag , GG supreme shoulder bag
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Gucci’s take on the retro modern aesthetic comes to the fore in this exclusive spread shot by the AUGUSTMAN Singapore team. From cushion-shaped “digital” watches clad in gold – bracelet included – to the classic Jackie, the clothes and accessories hark back to the house’s glorious past, but come updated for the contemporary wearer.

Slideshow Image
G-Timeless watch in steel, Grip watch in yellow gold PVD, Grip chronograph watch in steel
Slideshow Image
Ivory-multicolour striped wool crew-neck, Beige-green-multicolour cotton wool check shirt, Cloud azure wool polyester grain de poudre trousers, Jackie 1961 small hobo bag in GG supreme, Jackie 1961 small hobo bag in black leather, ‘Fake/Not’ print duffle bag, ‘Fake/Not’ print Ace sneaker, ‘Fake/Not’ print belt bag, Gucci Horsebit 1955 mini bag , GG supreme shoulder bag
Slideshow Image
Ivory-multicolour striped wool crew-neck, Beige-green-multicolour cotton wool check shirt, Cloud azure wool polyester grain de poudre trousers, Jackie 1961 small hobo bag in GG supreme, Jackie 1961 small hobo bag in black leather, ‘Fake/Not’ print duffle bag, ‘Fake/Not’ print Ace sneaker, ‘Fake/Not’ print belt bag, Gucci Horsebit 1955 mini bag , GG supreme shoulder bag
Slideshow Image
G-Timeless watch in steel, Grip watch in yellow gold PVD, Grip chronograph watch in steel
Slideshow Image
Ivory-multicolour striped wool crew-neck, Beige-green-multicolour cotton wool check shirt, Cloud azure wool polyester grain de poudre trousers, Jackie 1961 small hobo bag in GG supreme, Jackie 1961 small hobo bag in black leather, ‘Fake/Not’ print duffle bag, ‘Fake/Not’ print Ace sneaker, ‘Fake/Not’ print belt bag, Gucci Horsebit 1955 mini bag , GG supreme shoulder bag
Slideshow Image
Ivory-multicolour striped wool crew-neck, Beige-green-multicolour cotton wool check shirt, Cloud azure wool polyester grain de poudre trousers, Jackie 1961 small hobo bag in GG supreme, Jackie 1961 small hobo bag in black leather, ‘Fake/Not’ print duffle bag, ‘Fake/Not’ print Ace sneaker, ‘Fake/Not’ print belt bag, Gucci Horsebit 1955 mini bag , GG supreme shoulder bag
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Photography Cher Him Styling Chia Wei Choong

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Jamie Tan
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