Atlanta-based designer Sid Mashburn has launched an exclusive wholesale partnership and capsule collection with popular men’s style curator Mr Porter. As of this Monday, the latter has become the only authorised destination other than Sid Mashburn’s own platforms to include the brand’s signature menswear in its catalogue.
Blending American traditionalism with contemporary refinements, this 40-piece collection includes a curated selection of tailored clothing, sportswear, footwear and accessories. Sid Mashburn’s signature Kincaid jacket makes an appearance, along with corduroy trousers, trench coats, suede tassel loafers, and a range of spread collar dress and sports shirts.
“As longtime admirers of Mr Sid Mashburn’s work, we are proud to be the first multi-brand retailer for his signature designs. We know that modern tailoring is integral to our customers’ day-to-day lives, so we are thrilled to offer something they can’t easily access anywhere else.”
In recognition of this new partnership between Mr Porter and Sid Mashburn, the latter has also published a dedicated article on the portal’s weekly digital magazine The Journal. The fashion designer speaks highly of the well-respected menswear platform, saying, “Mr Porter has really defined an online style destination on a global scale. We’re super honoured to be included in their line-up and can’t imagine a better partner for our first foray into wholesale.”