Time is relative. Ten minutes of waiting in line feels like eternity. Whereas 10 minutes to chat with Chris Hemsworth on the phone is barely enough to warm up. It helps that the Australian actor is always affable, charming and professional. He is that laid-back, dependable dude everyone would like living next door to them. During our chat, Hemsworth shared that he is grateful for getting to spend more time with his family during lockdown. He will soon reprise his role as Thor for the new Thor: Love and Thunder movie that is due out in 2022. Hemsworth also talked about working with Hugo Boss again and fronting its latest fragrance, Boss Bottled Eau de Parfum (EDP).
What was it like working on this campaign?
I had a wonderful time shooting in New York, one of my favourite cities. The crew was wonderful. And, of course, shooting for this iconic brand is always a pleasure.
Tell us what it is that has kept you loyal to Hugo Boss all these years.
There has always been a wonderful, positive focus from Hugo Boss. The brand has been passionate about promoting wellness, and encouraging people to aspire towards living their dreams and being men that make a positive impact on their communities. I align with those messages, so it has been an easy fit.
How is Boss Bottled EDP different from the other Boss Bottled incarnations?
I find that Boss Bottled EDP brings a new level of intensity to the table. To share a bit more about the fragrance, I like the refreshing burst of apple and bergamot at the beginning. The heart notes of black pepper, chestnut, cardamom and cinnamon give the fragrance a comforting quality. I think it’s because those notes are warm and inviting. And I find the leathery, smoky finish pretty unique. This too has got me lots of compliments.
If you could associate this new scent to any of the characters that you’ve played in your career, who would it be, and why?
I’d say James Hunt from Rush. Not only was he determined in pursuing his goals, he was honest in his presentation of who he was. I find those traits to be in line with Hugo Boss EDP’s identity.