Set in Greece’s beautiful island of Mykonos, the GUESS Spring 2016 advertising campaign reflects the cool laidback vibe of the collection. While we can’t all be living the carefree life by the beach, the collection offers some of the best alternatives in beating the relentless heat, while you can look good doing it.
Lightweight denim jeans are a boon to have fully-stocked in your wardrobe. This season sees GUESS sticking to its denim roots with lighter jeans in various indigo washes and cuts as well as a perfect stark white pair for summer that is set to be a new staple. Denim shorts too make a great addition for your weekend-wear, vacations or beachy getaways while enabling you to keep it simple and stylish.
Unlike last season’s distressed and more rugged feel, it’s all about keeping the denims modest, classic and indispensable. Roughly cuff them over espadrilles or leave them slouched over sneakers for relaxed summer looks.
When you have versatile jeans, pairings are almost limitless. GUESS opts for varying hues of blues, white and injections of black and coral for printed T-shirts and slim-fit button down shirts. Choose from summer-approved palm leaves prints to evergreen abstract graphic variations. Just like denim jeans, we recommend casually rolling up long sleeves for that effortless and yet well put together looks. Of course, if you’ve got abs like campaign star Gui Fedrizzi (or not, no judgement), leave them unbuttoned because why not?
Check out the other GUESS looks to watch out for this Spring:
GUESS stores are located at Ngee Ann City, Paragon, ION Orchard and The Shoppes at Marina Bay Sands.
