This fall, Armani Exchange looks to bring fashion back to the wrist with its new collection of men’s watches. Fashionable watches are an individualists’ point of pride – a mix of colours and shapes to prove and show exactly who you are.
Night Bright
Unconventional is the name of the game with A|X’s new sporty collection. The AX1526 is a black chronograph contrasted with bold colours such as the yellow Arabic numerals and red indices. The eye-catching multicoloured strap tops off the timepiece as a choice both for comfort and style.

The other piece in the Night Bright collection is the smaller and slightly more understated AX2265, a dress watch with a flair. Boasting a dial that’s layered with bold blue and orange tracks, the watch is slim enough to fit under a shirt cuff but loud enough that you’d fold up those sleeves.

Silver Lining
Classy and minimalist, the AX1762 is a chronograph that finds inspirations from the skies and the cockpit of an airplane. Exuding masculinity with a stainless steel bracelet, the watch’s contrast between stark grey and the red subdial is a game-changer.

Fans of the minimalist will enjoy Armani Exchange’s AX2261 (Navy Blue) or AX2260 (Full Black). The modern man who needs to transition from office settings to an after-work party will appreciate the sleek design and classic look of the watches.


The Armani Exchange Fall 2016 timepiece collection will be the highlight of the brand’s popup store happening from 25th July to 7th August outside Robinson Heeren. Stay tuned to find out about the promotional offers.
Brought to you by Armani Exchange