Breitling, as we’ve mentioned before, is undergoing a time of change. While we don’t expect much to be different, its acquisition by CVC is without a doubt, a positive step forward. Part of this entire change however, is the brand’s new strategy to target younger audiences with the Colt Skyracer.
The new watch, powered by the brand’s SuperQuartz thermocompensated movement, allows for the brand to expand its reach. While most may take it as Breitling just producing a “lower-end” watch, the reality couldn’t be further from the truth. The Colt Skyracer is one out of two releases from the brand this year that uses its latest proprietary material, Breitlight.
The polymer is an ultra-lightweight material that sees the case’s construction improved, making it 3.3 times lighter than titanium and 5.8 times lighter than a steel case would. The kicker? It’s harder and more resistant to scratches, heat and knocks. At 45mm wide and 13.15mm thick, the watch’s dimensions are the standard-Breitling measurements, meant to make an impression from the get go. As we said however, its weight completely contradicts its perceived heft.
But don’t just take our word for it. Breitling is hosting an exhibition this coming week, from the 27th of June onwards.
Head on down and keep an eye out on AUGUSTMAN‘s Facebook account where we will announce a contest to win an experience of a lifetime soon.