It’s not easy to stand out in this world. No matter how much we like, design tends to be of a cyclical nature with trends coming back full circle. That however isn’t necessarily bad. Take SevenFriday‘s latest S1/01 watch. If it looks familiar to you, that’s because the watch uses the older P-Series case – the “squir-cle” that quickly became synonymous with SevenFriday. What’s different however, is how much more of the movement and even the case is revealed in the new S1/01.
The S1/01 sees a translucent nylon “animation ring” encasing the case itself, showcasing the four metallic blue PVD structural screws. Cool as it may be, it’s not just a design point as well. Classed as a recyclable plastic, the nylon bears the universal recyclable logo – making it one of the first watches we’ve seen that integrate recyclable materials. It’s also an interesting way from the brand to keep the industrial aesthetic of the watches while showing off just a bit more.
This open-worked industrial design is seen on the dial itself. The gun metal opaline outer plate plays background for the rhodium dial ring with luminous indexes (a first for SevenFriday as well). The hour hand and seconds indicator bring the only form of colour to the watch with a deep metallic blue. We must say, the hands on the S-Series stand out much more than the original P-Series, thanks to the increased width of them for legibility. Both hands have also been filled with Super-LumiNova.
As with most SevenFriday timepieces, the watch features the Miyota 82S5 movement with 40 hours of power reserve. The S1/01 will also see the NFC technology chip for use with the SevenFriday app that lets you verify your watch and join the owners’ club.
While it may be going back to a more familiar case, the SevenFriday S1/01 is more of an evolution than throwback. While we love the gun metal and blue combination on the S1/01, we can’t wait to see what comes next for SevenFriday.
The SevenFriday S1/01 is available at all Red Army Watches (Millenia Walk, Wisma Atria) and Krasnaya (ION Orchard) boutiques.