Recently, American outdoor product company The North Face unveiled its brand new concept store, featuring a first-of-its-kind outdoor retail facility, inspired by its flagship store in Shanghai. If you’re an outdoor junkie, head down to the store in Marina Square to get gear for mountaineering, climbing, trail running, hiking, skiing, and the like.

A lot of the time, outdoor fitness enthusiasts face difficulty with test driving the products before making a purchase. A friend from the States once told me he was shocked stores in Singapore don’t allow a “trial period” before purchasing sports goods. He said smaller stores in the US offer this service so customers can be sure that their equipment is best suited to their needs. Thankfully, with The North Face’s new concept store, you’ll be given a glimpse of that. With a rock-climbing wall and equipment like kettlebells, the Outdoor Training Station will give you a chance to put your equipment to the test before you swipe your credit card.

Fans of The North Face brand are in luck too. Over the years, the retail company has garnered quite a following among the athleisure fanboys, and with this new store, the brand will be bringing in limited edition items from Japan and Korea. Ranging for leisure apparel to collectible accessories, these items are definitely going to get the fans buzzing. Hopefully in time they’ll stock collab collections as well.

The new store also expands their extensive range of performance gear with limited-edition pieces imported specially from Japan and Korea


Equipped with design elements such as the Green wall and equipment such as a rock climbing wall and kettlebells, much effort has gone into replicating outdoor training conditions within the retail store space


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The North Face Unveils New Concept Store
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